AHNESTI Founder & CEO — Lorri Weisen

Have you ever have a bad hair day? Then you know that beautiful hair gives us confidence and makes us feel good about ourselves. I’m a former hairstylist and salon-owner and I knew the difference between a shampoo that just cleansed the hair — and one that made my hair look beautiful.

 

I was in the beauty industry for many years when my husband found himself battling his second round with Cancer. It was then that I became acutely aware how chemicals in personal products—like formaldehyde in the shampoo we used everyday—affected our health. My search to find toxin-free, natural and organic products that made my hair feel great, proved futile. Sure, many companies claim to be “natural” or “free from harmful chemicals”, but with a little education in chemistry, I learned that I worked in an industry not always known for its transparency.

 

Most salon brands have great performance but plenty of toxic ingredients, and most natural brands have safe ingredients, but lack performance. I wanted to blend the best of both worlds and create the first high performance hair care made with beneficial, safe ingredients.

 

With my frustrations in tow, I searched out a manufacturer and team of chemists that could create what I was searching for — the combination of high integrity ingredients and high performance. AHNESTI was created for those of us who want to look and feel our absolute best, yet don’t want to compromise our health and values in order to do so.

I lost my husband on Thanksgiving 2016 — the day of gratitude. My experience with Klink, cancer and all the nuances that go along with it has made me even more passionate about holistic health and wellness and has amplified my desire to continue to bring healthy products to you.

AHNESTI products meet the high ingredient standards found at the local co-ops or Whole Foods Markets:

 

  • Non-toxic ingredients
  • Organic & natural
  • Biodegradable
  • Non-irritating
  • Safe for the entire family
  • Safe for the environment
  • Synthetic fragrance free
  • Vegan
  • Cruelty free
  • Allergy friendly

However, it is crucial that the safe ingredients in AHNESTI perform equal to professional, salon-only brands:

 

  • Rich, creamy lather
  • Wet hair detangling
  • Reduction of breakage
  • Reparative
  • Healthy, natural shine
  • No flaking/itching
  • Clean/soft hair
  • Hair manageability and body
  • Heat-protection
  • Color preserving

With AHNESTI, you’ll never again have to choose—health over beauty—or beauty over health.

Be Well,

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If you’d like to learn more about me and how I find the joy in chaos, jump over here! This is my personal space to tell my stories of living with Klink, my husband and hero, and how to keep a healthy mind, body and soul during times of chaos.