Our plant-powered formula draws just a kiss of moisture to the hair leaving it soft, healthy, and full of body and shine, not dry and tangled like most natural shampoos.
$26.00 USD | $68.00 USD
color safe formula
All formulas follow strict European Union and Whole Foods standards. • Learn More •
Hover over BLUE links for full description of ingredients.
puriti | uplifting shampoo
Water, Decyl Glucoside, Coco Glucoside, Cetyl Hydroxyethylcellulose, SD Alcohol 40-A (and) *Arctium Lappa (Burdock) Root Extract (and) *Calendula Officinalis (Marigold) Flower Extract (and) *Chamomilla Recutita (Matricaria) Flower Extract (and) *Citrus Grandis (Grapefruit) Fruit Extract (and) *Equisetum Hiemale (Horsetail) Extract (and) *Lavandula Angustifolia (Lavender) Flower Extract (and) *Rosa Canina (Rosehip) Fruit Extract (and) *Rosmarinus Officinalis (Rosemary) Leaf Extract, Panthenol (Vitamin B-5), Oryza Sativa (Rice) Extract, Oryza Sativa (Rice) Starch, Glycerin (vegetable), Magnesium Sulfate, Rosmarinus Officinalis (Rosemary) Leaf Oil (and) Pelargonium Graveolens (Geranium) Flower Oil (and) Cananga Odorata (Ylang-Ylang) Flower Oil (and) Glycine Soja Oil, Glyceryl Caprylate (and) Glyceryl Undecylenate, Guar Hydroxypropyltrimonium Chloride, Potassium Sorbate, Citric Acid. | *Certified Organic. Total formula is composed of 99% Naturally-derived Ingredients.
*Certified Organic. Total formula is composed of 99% Naturally-derived Ingredients.
Texture of Hair Strand: Fine • Medium •
Density or Hair Type: Thin • Medium • Thick • Wavy • Curly
Condition of Hair: Oily • Normal • Slightly Dry •
Dehydrated • Damaged • Over-processed
Not sure what your hair type is? Click here!
Because AHNESTI formulas are created with a gentle cleanser and no abrasive sulphates, there may need to be a slight shift in user experience. If “non-water soluble” ingredients, such as the ones listed below, are currently being used, a quick detox of the hair may be required to achieve a full cleanse. Simply wet the hair for 30 seconds and shampoo 2-3 times until you “breakthrough” and obtain a rich, creamy, luxurious lather.
Please note that the continued use of these silicones will require a detox every time. We highly suggest using our conditioners and styling products for best results and highest value.
Water-soluble (Will not buildup on hair; can be washed out with our formulas)
Slightly water soluble (May buildup in hair; can usually be co-washed out)
Not water-soluble (Will buildup in hair and needs a sulfate-based shampoo to be washed out)
Gluten free • Soy free • nonGMO • Rinses clean • Safe & effective • Allergy friendly • Helps alleviate symptoms of psoriasis, eczema and dermatitis